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Web Design & Online Marketing Blog

A "Build Your Business" Library

Read about the latest trends, marketing practices, SEO and more.

How is Cityline Website using AI
Artificial intelligence.  Or AI as everyone calls it now.  What used to be part of science fiction movies is now becoming part of our daily lives.  Will it affect you and me in a significant way?  Absolutely, yes!  AI is not something we can ignore. AI is something that we need to embrace.  AI is a tool that is being used to make us more efficient and allow us to do more than we can do without it.  Just like the introduction of the home computer, AI will transform our lives as we know it.
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“If AI is becoming so popular, what are you doing to help my business show up there too?”
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Search engines help users find information; while AI tools help users understand it. Wanna know more?
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“Do we need to optimize for AI now?” The answer is yes — but not in the same way we optimize for Google or Bing.
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How to Write Content For Your Website
Writing content for a website is one of those tasks that sounds simple until you are faced with a blank document and don’t know how to start. To make things a little easier for you, we've put together this short and helpful content writing guide.
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Why We Use Schema Markup to Help AI Understand Your Website
Schema markup turns your website’s information into something AI tools can instantly understand. We use structured data to label your business details clearly helping Google, ChatGPT, and other AI systems recognize, trust, and share your content with confidence.
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Smaller Businesses Need a Different SEO Approach 
Big brands dominate search results, but small businesses can still win with smart strategy. At Cityline Websites, we tailor SEO for smaller clients—using structure, clarity, and schema markup to help your site compete effectively in both Google and AI-driven search.
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At Cityline Websites, we’re applying AI to improve how we code and develop. It enhances efficiency, creativity, and research, but also has limitations and security considerations that we evaluate carefully to ensure responsible use.
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Why having a tailored online presence can make all the difference when it comes to turning site visitors into loyal, paying customers.
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Want to optimize your images on your website? Want to know what type of image to use and when? This document summarizes our recommendations.
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Can you advertise Botox and other prescription drugs on Google? Yes. But how good are you at jumping through hoops???
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How many times have you gone to a website and haven’t been able to find what you are looking for? Well, when that happens, it’s likely a case of poor planning and a poor sitemap.
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A Simple Guide to Creating Valuable AI Content
A Simple Guide to Creating Valuable AI Content in 2024. Follow These Guidelines and Tips for Search Engine Success.
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Why Google Rankings is a Better Indicator of SEO Success than Website Traffic
Cityline Websites has been around for 21 years now. During this time, we have done online marketing for hundreds of clients, in many different industries. Read here to learn more!
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Pros and Cons of Using AI for Writing Blogs
If you follow tech news, you may have noticed that AI is a hot topic. In today's blog we are going to discuss the pros and cons of using AI for blogs.
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Apple Business Connect
Apple Business Connect is a program that can add your business to Apple Maps and display a "Place Card" brim-full of information about it.
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Are Google Ads Right For Me
Not all industries are well suited for Google Ads.  I don’t recommend Google Ads for many ecommerce companies selling “average” items. There is just too much competition and often margins are too small to warrant online ads for things like T-shirts or shoes online.  The world is a big place and chances are that you’ll be paying too much for not enough profit. Real estate is another sector where I am hesitant to recommend Google Ads. 
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Ranking in other areas
Q: How can I rank high in cities other than where I am located? A: In short: Add location specific pages. Seek local links and engage your reviewers consistently.
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This article consists of a brief overview of Google Ads conversions for local businesses. It does so by looking specifically at their development, what they are and what conversions are unique to local businesses, how they are used, and what role they play in determining the value of click traffic and campaigns generally.
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According to Google, Useful Content is content geared to put people’s experience first. This is not at all a new idea. It is, for instance, the way writers have approached writing since the creation of literature. Or the way a director approaches a movie, or a musician a song. When you sit to write you think of what you want to tell, and to whom. Why websites’ writing should be any different?
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