If you’ve decided to write content for your new website, you’ve made a great decision! Nobody knows your business and audience as well as you. However, where we find some people get tripped up is that they will use ChatGPT, Gemini, or Claude, type one line like "write a homepage for my cleaning company," and paste whatever comes back onto their website.
So we’ve put together this guide that walks you through the full process.
Writing content for a website is one of those tasks that sounds simple until you are faced with a blank document and don’t know how to start. To make things a little easier for you, we've put together this short and helpful content writing guide.
How many times have you gone to a website and haven’t been able to find what you are looking for? Well, when that happens, it’s likely a case of poor planning and a poor sitemap.
According to Google, Useful Content is content geared to put people’s experience first. This is not at all a new idea. It is, for instance, the way writers have approached writing since the creation of literature. Or the way a director approaches a movie, or a musician a song. When you sit to write you think of what you want to tell, and to whom. Why websites’ writing should be any different?
